In a nice example of a weather-activated ad, Colenso BBDO just made this billboard in New Zealand. When it rains, it bleeds, to remind people to drive safely.
Another great example of New Zealand's shock value creative. It worked too, no fatalities since the creative went up.
Hi Girls, I'm Oli from Campbell Lace (Beta). Garry has an interesting idea he'd like to run by you. Could you give him a call on 07775804217? All the best.
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