A Manchester lad in Tokyo. Singing karaoke in the place it was invented. Wonderwall. By Oasis. A true Manc band, if ever there was one. Talk about 'Lost in Translation' - I absolutely crucified it (you should have heard my version of Smokin' in the Boys Room though... it was epic). Anyway, I digress. There is plenty going on in the land of the rising sun when it comes to channel stuff ...
Had various meetings with contractors whilst I was out in Japan. Asahi TV for instance. They have been around for 50 years and are currently celebrating their anniversary. With the advent of digital TV and the spectre of IPTV on the horizon, were they concerned about diminishing market share ? Nope. Far from it. Rather than being a broadcaster, they consider themselves as being content makers and providers. Actually the delivery method is sort of irrelevant.
Whether the content is delivered via a traditional TV screen, a computer monitor, a handheld games unit, a mobile phone or any other method you care to think of they remain unconcerned. What matters is the content. And actually that's precisely what consumers think too in a world that is becoming increasingly digitised. Just give me the content when I want, where I want it and in a format I want. Selfish little buggers those consumers aren't they ?
Steve Blakeman
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Member since: 03 Jun 2008
Last login: 27 Oct 2008
Total Posts: 59
