It’s been another big day down at rkcr/y&r local.
The busker may have come and gone, but the appetite for our pop up shop hasn’t.
The day started with a chat with Tolga, a Camden stallholder who creates brightly coloured and sweetly scented cakes of soap. A quick look around Camden market would suggest his business should be in rude health regardless of advertising, as many of those strolling around the market look like they could do with making use of a fragrant cake of soap.
I’m joking, of course.
As well as taking a brief from Tolga The Soap Man, we talked to the Nail Boutique (who are run by the same family as the cracking Pho stand in the market) about how we get more people dressing up the canvas that is their fingernails and we chatted to Vital Body about how we make holistic healing practices more, well, vital.
The afternoon brought in a band, a business called ‘Araucaria’ (meaning Monkey Puzzle Tree in Latin, of course) that sells handmade home furnishings and accessories from across South East Asia, a company called Natural Care, and we still found time to go to Choco Lock and eat frozen bananas dipped in chocolate. And we met a drunk called ‘Dave’.
The biscuits are starting to run low, and the briefs are piling up, but it is fascinating to get under the skin of the remarkable smorgasbord of businesses that make up the Market.
RKCR/Y&R local now may boast the best new business record in London (a ream of new clients in 2 days – it’s free, I know, but throw us a frickin’ bone), but its now time to knuckle down and get the ideas written up and make the most of the channels that the businesses use.
