http://community.brandrepublic.com/blogs/revolutionmediablog/archive/2009/06/26/not-another-social-network.aspxVirgin Atlantic have announced a Travel social network as part of their 25 th Birthday, aimed at the ‘inspirational&#39; travel market. Much like the BA Metrotwin , which was specifically created for the to London-New York traveller, the vtraveller isenCommunityServer 2007 SP2 (Debug Build: 20611.960)http://community.brandrepublic.com/blogs/revolutionmediablog/archive/2009/06/26/not-another-social-network.aspx#47614Fri, 26 Jun 2009 16:31:11 GMT0f8ed6bf-041d-4f2c-bb76-9560b958a575:47614Martin Thomas<p>In the words of Mark Zukerberg, social media sites succeed by providing 'elegant organisation' for an existing or latent group of people. &nbsp;I agree with you that this Virgin social networking concept doesn't sound as though it is addressing an unmet need.</p> <img src="http://community.brandrepublic.com/aggbug.aspx?PostID=47614" width="1" height="1">