re: Google feeling the agency wrath once again

Annmarie Allen — Wed, 21 Oct 2009 18:42:03 GMT

Everybody is eager to see what happens in the Interflora vs Marks & Spencer case which may go the distance just because of the size of the brands involved.

"The High Court in London has decided that the law is not settled on whether brand bidding on a competitor’s brand is lawful and has referred certain questions to the European Court of Justice for determination. This clearly goes against Marks and Spencer’s position that the practice is “not unlawful”. The High Court has denied Marks & Spencer permission to appeal to the Court of Appeal in respect of the nature of the questions referred to the European Court of Justice.

In his judgement, Mr Justice Arnold commented that Google’s decision to operate a different policy in the UK and Ireland to that in the rest of Europe is “fairly remarkable given that the relevant law is, or should be, essentially the same throughout Europe.”

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Sat, 29 Aug 2009 02:52:01 GMT

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