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Google feeling the agency wrath once again

These days Google can't step out of the front door without upsetting someone and it's become somewhat de rigueur for agencies to slag them off left, right and centre despite the fact that a lot of us, myself included, generate some profit from...

Posted May 21 2009, 05:34 PM by Caroline McGuckian with | with 2 comment(s)
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Jack of all Trades

Going back a few weeks, I wrote about " who owns social media? " The answer to that particular piece being that social media cannot operate in isolation and to be successful, multiple different skills need to be blended together. To add some...

Posted May 15 2009, 06:45 PM by Caroline McGuckian with | with 3 comment(s)
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Heaven forbid you reduce your PPC budget !

For a any campaign, there is rarely a time when search shouldn’t be considered as part of the marketing mix. An exceptional mechanic at capitalising on demand and a worthy investment despite its weakness in terms of stimulating that initial engagement...

Posted Apr 16 2009, 01:19 PM by Caroline McGuckian with | with 5 comment(s)
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About this blog

The Revolution Media Blog
LBi's Caroline McGuckian rambles through the world of digital media and expects to be interrupted
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Caroline McGuckian

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The Revolution Media Blog

Member since: 04 Jun 2008

Last login: 20 Nov 2009

Total Posts: 34

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