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Three golden rules to achieve integration between your campaigns and your website

As this is a media blog, I have written a lot about different media types - search, affiliate, display, etc... all trying to win the attention of customers and entice them towards their website. But is the message that leads the user to a website the...

 
One man’s “Quality” is another man’s “useless page rank”!

In the complicated and interconnected worlds of SEO and digital PR I find myself increasingly talking about the importance of "quality". However, after a series of déjà vous inducing client meetings I realise what a contentious and subjective...

 
Jack of all Trades

Going back a few weeks, I wrote about " who owns social media? " The answer to that particular piece being that social media cannot operate in isolation and to be successful, multiple different skills need to be blended together. To add some...

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The Revolution Media Blog
LBi's Caroline McGuckian rambles through the world of digital media and expects to be interrupted
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Caroline McGuckian

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Member since: 04 Jun 2008

Last login: 20 Nov 2009

Total Posts: 34

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