http://community.brandrepublic.com/blogs/quigleytopia/archive/2009/06/26/click-n-mix-n-collaboration-woolies-2-0.aspxBringing back Woolies was never going to be an easy task given that the old Woolworths was such a loved institution. So it's been nice to see the Woolies team embrace social media, and place collaboration at the core of its brand strategy. To a pointenCommunityServer 2007 SP2 (Debug Build: 20611.960)