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Twitter = Delicious + Cute birdy 

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It’s interesting to see how people are using Twitter - and how it fits into the history of social media. It can’t be more than 3 years ago now that people (including Yahoo) were getting all hot and bothered about a new internet phenomenon called Delicious. Apparently we were all going to turn into a social search engine - where people usurped technology and instead of relying on other Google finding the good stuff, we’d rely on our friends to do it instead.

Well, fast-forward 3 years, and we seem to have a case of history repeating itself. Given that most people now use Twitter as a link sharing platform, Twitter has basically become the son-of-Delicious. The only difference is that instead of the dour geeky feel and positioning of Delicious, we have the cute birdy-based Twitter, with its clever positioning and simple user-experience.

And don’t Google know it - hence why the guys from the Googleplex have become Sylvester-like in their keeness to get their hands on the Tweety-Bird, and turn it into some kind of real-time user-recommended social searchy system . . .

Published Apr 15 2009, 10:09 PM by Chris Quigley
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Rubbertopia

Chris Quigley's (partner at Rubber Republic) thoughts on the good, the bad and the darn right ugly in the world of viral and buzz marketing.
 

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Chris Quigley

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Rubbertopia

Member since: 09 Jun 2008

Last login: 20 Nov 2009

Total Posts: 82

 
 
 
 

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