digital pr insight - All Comments

re: In praise of dictatorship - no Bernie, no, no, no.

ROSS FURLONG — Wed, 08 Jul 2009 11:00:16 GMT

Well he's stupidly rich, maybe that amount of dough (and power) can lead to such transgressions, I wouldn't know.

re: In praise of dictatorship - no Bernie, no, no, no.

Mike Page — Wed, 08 Jul 2009 10:41:10 GMT

Ross, somehow I don't believe that 'Bernie Ecclestone' and 'thinking' should ever be in the same sentence as it's fairly obvious he doesn't.

re: In praise of dictatorship - no Bernie, no, no, no.

ROSS FURLONG — Tue, 07 Jul 2009 15:08:19 GMT

Mission impossible I'd say, this F1 boss will self-destruct in a 10 second soundbite.

re: In praise of dictatorship - no Bernie, no, no, no.

Tod Norman — Tue, 07 Jul 2009 14:57:10 GMT

I think this story should form the basis of a competition for young PR types: how would you rescue Bernie Ecclestone from his own stupidity? Murder or suicide are not acceptable options.

Mind you, there might be a great new reality games how: we put the dwarf, Fred the Shred, and the ten dirtiest MP's on a desert Island - and leave them there.

PS Its not fair to suggest that Mosely is a dirty scum bag just because he is his father's son: none of us chose our parents. If he is a dirty scum bag, its because he earned the title through his own actions.

re: Are blogs pants?

Joe McAvoy — Mon, 30 Mar 2009 12:08:30 GMT

Hi Ross. Thanks for getting back so quickly, re: your blog “Are blogs pants?” I've tried to contact you one furlong.pr but I don't know if I've posted it in the right forum. Sorry to be a pain in the butt.

re: Are blogs pants?

Kevin Gordon — Sat, 28 Mar 2009 09:33:37 GMT

Hi Ross, Yes content can work miracles. I took an interview with Sir Robin Knox-Johnston last year where I asked him if he'd ever had any near misses in his life other than at sea. His answer won him Mercedes as a sponsor once the article was published.

re: Are blogs pants?

ROSS FURLONG — Fri, 27 Mar 2009 16:59:35 GMT

Hey Joe, what you gonna do with that blog in your hand, apologies to Hendrix - Happy to chat blog content with you ross dot furlong at furlongpr.com. R

re: Are blogs pants?

Joe McAvoy — Fri, 27 Mar 2009 16:48:31 GMT

Interesting. Do you have the blog details!? Just kidding. I work for an international company that is just waking up to the brand value potential in blogs and I've been charged with sussing out some angles with the possibility of doing one. I'm not an expert on just what can and can be done with them in terms of branding. Do you know of any sources I can look up to find out more details of putting one together without looking like a complete "flog"

re: PR moves from push to pull

210698 — Fri, 06 Mar 2009 15:31:44 GMT

You're absolutely right. PR is changing radically and is now part of SEO more than anything. Mainstream PR's still fail to realise the importance of online PR and with their heads in the sand still view printed matter and broadcast as the Holy Grail. Their wrong. As far as ROI goes, good online PR can generate more publicity than you could ever dream of.

Social Media Specialists are Public Relations Consultants 2.0 « Who’s in control of your brand?

Fri, 09 Jan 2009 00:03:47 GMT

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re: Divided by a common language

Claire Rogerson — Fri, 07 Nov 2008 14:29:01 GMT

It's less to do with our use of language and more to do with the lack of engaging, charismatic leaders in this country. I can't think of a British politician who could convincingly use such oratory because there is no-one who inspires this level of passion or belief. Yes, we're a cynical nation, but that's not to say we can't be moved by a stirring speech and a sense of history. There's just no-one to believe in enough at the moment.

re: Divided by a common language

Alastair Duncan — Fri, 07 Nov 2008 11:39:52 GMT

There are hundreds of examples of this corporatespeak nonsense. Martin Lukes would be proud. Here's another example that I like, more English dialect than anything else. In Liverpool, if you're 'made up', you're very happy. In Sheffield, if you're 'made up', you've feeling miserable. (Try it speaking the accents aloud.) You couldn't make it up, could you.

re: Divided by a common language

Susan Imgrund — Fri, 07 Nov 2008 11:39:03 GMT

Maybe that's exactly the problem with this country's politicians: the great statesmen and orators are no more. I don't suppose any of the great leaders of the past ever gave a thought to whether they'd be derided for being "up themselves"!

re: PR is dead

ROSS FURLONG — Tue, 28 Oct 2008 17:30:44 GMT

Interesting and so by claiming blogs are dead, he's actually proved how continent crossingly powerful and alive they really are. Cunning. Shame it didn't work for Elvis.

re: PR is dead

George Nimeh — Tue, 28 Oct 2008 12:49:24 GMT

Fact: Old media loves stories about the death of anything remotely involved with new media. Just wait until Yahoo!'s cuts (or God forbid Google's) are announced. They'll have a field day.

Fact: The other piece of it is pure flame/link baiting. Paul Boutin wanted to generate traffic to his article, and he succeeded. He's a blogger for Gawker (the Page 6 of Silicon Valley), so it should come as no surprise that he baited everyone with his piece for Wired.

Fact: The article on Wired is was published on a blog.

More here:

www.i-boy.com/.../paul-boutin-doesn-get-social-media.html

~G~