So even the 101 year old FBI has announced it is now on Facebook, Twitter & You Tube.
John Miller, head of FBI affairs said "To reach out to the public, we need to be where the people are - and we know tens of millions of people spend their time in social media sites."
Fair enough, so where's MI5's or Scotland Yard's social media programme? We seem to be way behind the US in take-up of social media channels. Maybe we're struggling more with fears about content - something Gordon Brown's appearance on You Tube has not done much to allay.
After all, social media is not hard, just complicated as Jay Baer explains in this post on the six dangerous fallacies of social media: http://bit.ly/Aj0ph
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ROSS FURLONG
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