And so are blogs according to a journalist from US Wired last week - a story that somehow made it into the Telegraph, Times, Sunday Times, Radio 4, Brand Republic in the UK - and those are just the one’s I happened across. What’s interesting about this isn’t the idea 'blogging is dead’ – which is obviously a preposterous notion, but the amount of coverage making such a controversial claim can get you.
With the imminent launch of a UK version of Wired – I detect some non- coincidental PR at work here. Whoever you are, congratulations, you truly hit a media nerve point. I think for my next press release, whatever it is, I shall claim it is dead.
Fact: Old media loves stories about the death of anything remotely involved with new media. Just wait until Yahoo!'s cuts (or God forbid Google's) are announced. They'll have a field day.
Fact: The other piece of it is pure flame/link baiting. Paul Boutin wanted to generate traffic to his article, and he succeeded. He's a blogger for Gawker (the Page 6 of Silicon Valley), so it should come as no surprise that he baited everyone with his piece for Wired.
Fact: The article on Wired is was published on a blog.
More here:
www.i-boy.com/.../paul-boutin-doesn-get-social-media.html
~G~
Interesting and so by claiming blogs are dead, he's actually proved how continent crossingly powerful and alive they really are. Cunning. Shame it didn't work for Elvis.
ROSS FURLONG
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Member since: 03 Jun 2008
Last login: 09 Oct 2009
Total Posts: 70
