Had bright idea to run some seminars for clients kindly sponsored by Telegraph. Clearly the primary objective was to educate the market - put something back and evangelise online - with only a very distant secondary objective of acquiring new clients for OME. hmmm....you can decide accuracy of previous sentence.
Registrations have been great, all supporting stuff has been done extremely efficiently, supporting speakers all confirmed and re-confirmed. However - i now have to write the damn presentation and here in lies the issue. Online recruitment in UK has been alive and profitable for over 10 years - its £300 million p.a advertising market and there are some amazingly cool, interesting and effective things clients/recruiters can do. However the easiest way companies can massively improve their results fast is by using the right job board (dull...) and loading up well written job postings (extremely dull...) and ensuring response is processed efficiently (crushingly dull....) and it would also helped if they kept a record of what worked up to point of hiring (and indeed retention going forward)
But the presentation will be much more interesting and i will be more entertaining if i do the Facebook, SEO, Web 2.0 stuff.
Oh well - think i will park ths thorny issue this till Monday
Dominic Sumners
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Member since: 18 Aug 2008
Last login: 15 Apr 2009
Total Posts: 28
