Men's magazines dedicated to either metrosexual matters or scantily clad women are closing for good or retiring from print. Time for a grown-up, sophisticated and challenging publication dedicated to this other, but not exclusively, manly interest: digital technology?
That's what Condé Nast thought as it launched Wired magazine at Skylon, in London's Southbank Centre. GQ editor Dylan Jones, DDB chairman Stephen Woodford and Jamie Jouning, publisher of Wired were among the guests. Others included Aegis Media's Nigel Sharrocks, OMD' s Jonathan Allan, Neil Brown and Tim Forrest, M2M's Nick Bailey and Nicola Anderton, and Zenith's David Grainger, Rupert Dadak and Tim Lamble.
Meanwhile, at Level 31 @ Paramount, thelondonpaper launched its two-day live music event called thelondonpaper Headliners, with a live set by FrankMusik and a DJ performance from Lily Allen's ex, Seb Chew.
Here, guests included MediaCom's Richard Isaac and Vizeum's Tony Giordani, while thelondonpaper was represented by managing director Ian Clark and Caroline Orange from News International Commercial.
