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Wow… How the mighty have fallen, only to get up, then fall again.
When I first worked on the Dell account, back in San Francisco, in the early eighties, they were severely kicking everyone else's arse. Not only did they offer a superior product for a superior price… They overlaid this great sales model with the...
Posted
Sep 22 2009, 12:27 AM
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George Parker
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Scouse army holds Denmark to ransom!
The amounts of money paid in the US for sports sponsorship, is pretty crazy. Until you look at the money being splashed around in the UK for the privilege of putting your logo on a football teams strip. The news that Liverpool want Carlsberg to cough...
Posted
Jun 29 2009, 02:57 AM
by
George Parker
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2 comment(s)
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British Craziness
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Time to trade in the Town Car for a Swatch Car!
Here in the States, for many years, any BDA (Big Dumb Agency) lucky enough to have one of the big auto accounts would be in fat city for a long, long time. The big three tended to stay with their agencies for years and shovel mega-bucks into the dumpster's...
Posted
Aug 12 2008, 03:21 AM
by
George Parker
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1 comment(s)
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Bad news from the Windy City!
Element 79 in Chicago, which was set up primarily to handle Pepsi business is losing a big slug of that account with the news yesterday that PepsiCo's Quaker is shifting creative duties on its Gatorade and Tropicana brands to TBWA\Chiat\Day and Arnell...
Posted
Apr 17 2008, 11:55 AM
by
George Parker
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no comments
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Got game?
With all the sturm & drang going on in Silicon Valley right now because the digerati think Microsoft will take Yahoo pieces and reassemble it as a Microsoft clone, they now have one of their own to cheer on. Redwood City-based Electronic Arts'...
Posted
Feb 26 2008, 01:27 PM
by
George Parker
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Yahoo = Netscape = Microsoft = Resistance is futile!
Over here in the colonies, you have to love all the crap flying around about how Murdoch's Empire of Evil... News Corp... Is rumored to be making an offer to buy Yahoo. It'll never happen, yesterday's Wall Street Journal played it up big,...
Posted
Feb 14 2008, 09:09 PM
by
George Parker
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The Shogun shafts... Whoever he wants!
The world's second most evil man, finally gets his long sought prize. News today that Larry "The Shogun" Ellison's Redwood City software company, Oracle, said it is buying BEA Systems of San Jose for $8.5 billion, ending a courtship...
Posted
Jan 17 2008, 12:33 PM
by
George Parker
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"The Queen of Mean" no longer means anything!
The name might not be as familiar to everyone on that side of the pond, but New York hotel magnate, Leona Helmsley, otherwise known as the "Queen of Mean," finally kicked over the traces and has gone off to run "Hotel Hell" somewhere...
Posted
Aug 21 2007, 12:13 AM
by
George Parker
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2 comment(s)
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It's the rich wot gets the gravy... It's the poor wot gets the blame...
As F. Scott Fitzgerald once said... "The rich are different from you and I." Today's news that Sergey Brin, Co-Founder of Google has invested $4 million of Google's loot in his new wife's start-up, "23andMe" a biotech company...
Posted
May 29 2007, 11:35 PM
by
George Parker
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2 comment(s)
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Wal-Mart... For when you get desperate!
Dell selling in Wal-Mart? As I worked on the Dell Computer account for a good few years at Chiat, San Francisco, I was always an admirer of the 'Direct Sales Only' policy. (You can see some of the ads on my web site ). Instead of getting down...
Posted
May 24 2007, 09:10 AM
by
George Parker
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Will it be OK if I pay my fine in iPods?
Having worked on the Apple account several times over the years when Steve Jobs has been at the helm, not at the helm, and back at the helm, I’ve followed the fortunes of both the company and it’s somewhat volatile co-founder closely for some...
Posted
Apr 25 2007, 03:37 AM
by
George Parker
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Please buy Vista... Bill Gates needs the money.
For many years Microsoft has sucked on the teat of the operating system software upgrade cycle it has nurtured and encouraged throughout corporate America. And in some ways you have to admire the relentless and despicable marketing practices of the mighty...
Posted
Apr 13 2007, 01:11 AM
by
George Parker
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4 comment(s)
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Wal-Mart... Bad stuff... Really cheap!
Readers of my other blogs, AdScam and Adhurl, will be aware that I have had a long running commentary concerning the events preceding and after the worlds fastest account gain and loss. Namely the acquisition of Wall-Mart by FCB/Draft, only to lose it...
Posted
Mar 19 2007, 12:30 AM
by
George Parker
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Who cares if the client's a ratbag. Can we do good work?
I must say, I’m rather pleased at the news today that criminal charges against four members of the board of Hewlett Packard have been “resolved,” whatever that means. Not because I feel sorry for the people, ‘cos in my opinion...
Posted
Mar 15 2007, 03:46 AM
by
George Parker
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no comments
Filed under:
Clients
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