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It's Tiger Woods time... Yawn! 

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It's probably not as bad in the UK, but over here, I've enjoyed nine months of not having Tiger Woods thrust in my face every time I turn on the TV, or open a newspaper and magazine. Yeah, he's the greatest golfer since Sir Walter Scott, or whoever, but give me a break, what the hell has that got to do with cars, watches, beer, corn plasters, IT systems and just about every ad category you can possibly think off?

 

I've never been a great fan of celebrity endorsements, 'cos anyone with half a brain knows they're doing it for the money... Right? - Read Beckham here, Or the Portuguese footballer of your choice. OK, as expected, Nike Golf will be commemorating the return of Tiger to tournament golf this week after an eight-month hiatus with a 60-second TV spot. Called “The Good Life,” (and no it's not about keeping pigs in your back yard) it will air on US networks, ESPN, ESPN News, Golf Channel and NikeGolf.com. As usual, Wieden does the honors.

 

But please, I don't want to see him in breakfast cereal, or adult nappie ads. Unless someone catches him smoking a bong while he's doing it!

 

Comments

February 25, 2009 2:01 PM
 

Hate to tell you but if our 24/7 content-poor media are 'owt to go on today, you'll be a tad disappointed this side of the pond, too.

 
 
February 25, 2009 2:56 PM
 

Neer mind our George

In 20 years time he'll be doing Viagra ads like Pele

'Appen

 
 
February 26, 2009 3:58
 

Peter...

I know, I was there a month ago... Before putting the Telie on I had to raid the room mini-bar...  How many times can you look at Kylie Minoge's *** and ***?

Sean...

How are the whippets? Mine are fine, but the ferret's are playing up.

Cheers/George

 
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About this blog

MadScam

An ex-pat Brit's "Take-no-Prisoners" look at the current American ad scene in all its horror and desperation!
 

About the author

George Parker

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MadScam

Member since: 03 Jun 2008

Last login: 17 Nov 2009

Total Posts: 831

 
 
 
 

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