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Publicis... In the Merde? 

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After the perennial optimists on Wall Street or in the City of London, who never fail to spin gold out of dross with their "minor market corrections' or "buying opportunities," no one talks more shit than Big Dumb Agency management when they're trying to avoid talking about how dismally their agency is performing.

I've written about this on AdScam with particular emphasis of late on Draft/FCB, who continue to put out lame videos and memos reassuring staff that everything is going great, even as they are laying off hundreds of employees. So, no surprise last week to hear Maurice Levy shouting about future "organic growth" for Publicis while playing down numerous account losses (including some non-specified pharmaceutical stuff, which is the current BDA milch cow,) and flat revenues over the last year.

Perhaps he can persuade Kevin Roberts over at Saatchi & Saatchi to do some "Lovemarking" on the struggling flagship. J'taime Maurice!

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MadScam

An ex-pat Brit's "Take-no-Prisoners" look at the current American ad scene in all its horror and desperation!
 

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George Parker

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Member since: 03 Jun 2008

Last login: 17 Nov 2009

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