http://community.brandrepublic.com/blogs/lazar_dzamic_blog/archive/2007/07/20/death-of-fish-fingers.aspx... or, another angle on traditional web display ad formats. I deliberately didn't say 'banners' because even that is misleading. Why on earth we need to have a banner format in the first place? How did they come about? I met a friend a fewenCommunityServer 2007 SP2 (Debug Build: 20611.960)