Some readers thought that my last couple of blog posts were trite. But I'm afraid that they are completely wrong.
What I was attempting to demonstrate is that the selective use of popular keywords, rather than the value of the content itself, by media outlets is now driving the news agenda as newspapers attempt to get the most hits. And I think that for anyone who actually cares about serious journalism that this is a very bad thing.
I don't care who Susan Boyle is and I don't care about Obama's dog. And to be honest I don't care if Dave Lee Travis wins Britain's Got Talent. But unfortunately we're all going to be forced to read these sort of non-stories over the summer as they are guaranteed to produce hits to websites.
And if you are remotely interested, by using words that are in the zeitgeist I did manage to get more hits than usual. That said, the magic number ten still proved depressingly elusive so what do I know?
