What the hell was on Channel 4 on Sunday night? The entire peak-time schedule was set aside to puff Peter Kay, most of which was made up of a not very funny programme lampooning those reality shows that, while not to everyone’s taste, have proved to be a real ratings winner to ITV and the BBC.
I certainly don’t like these On Ice, X Facor, Pop Idol, Britain’s Got Talent and all the other derivatives thereof but surely wouldn’t it have been braver if Channel 4 took the mickey out of its own reliance on Big Brother and a seemingly endless number of cheap programmes watching middle-class chancers make money out or middle-class endeavours abroad (chocolates, vineyards and horse breeding have been recent lowlights). Innovative and risky programming? I don’t think so.
