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Effects of social media on search

The relationship between search and social media is the subject I get asked the most about by advertisers and agencies at the moment. It’s a hugely complex area because both search and social media mean so many different things and work together in so...

Posted Nov 04 2009, 11:10 PM by Jack Wallington with | with 2 comment(s)

Filed under: social media, internet advertising, search, internet marketing, sem

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By removing anonymity social media has found its voice

Online communities and sites with user generated content (UGC) have been an obsession of mine since the late 90’s ever since I discovered chat rooms, instant messenger and forums. My single greatest passion is being involved in and running online communities...

Posted Oct 19 2009, 11:56 AM by Jack Wallington with | with no comments

Filed under: social media, user generated content, ugc

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Real change or empty rhetoric?

Earlier this week Prime Minister Gordon Brown delivered an interesting speech to the Technology, Entertainment and Design (TED) conference in Oxford. He talked of the power of today’s technology in organising and uniting communities around the world on...

Posted Jul 24 2009, 12:35 PM by Nick Stringer with | with no comments

Filed under: social media, blogging, web technology, Politics, Gordon Brown, MPs, internet

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Why 27,586 people probably love Marks and Spencer a little bit more.

For a while now I’ve been trying to avoid Twitter like the plague. Not because it offends me in any way but purely just to make a point, to myself, that I’m not the kind of person to be dragged along by the bandwagon, mile after mile, knees furiously...

Posted May 26 2009, 01:32 PM by AMY KEAN with | with 4 comment(s)

Filed under: social media, music, twitter, internet advertising, branding

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Video, your route into social networks

When we launched our Online Video Guide last week, I had hoped that one of the key messages to have twigged in people’s minds was that video content is the one form of content that transcends all internet barriers. It should be on marketers' lists...

Posted May 07 2009, 10:55 AM by Jack Wallington with | with 2 comment(s)

Filed under: social media, Creativity, IAB, blogging, Facebook, internet advertising, video

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Election 2010: The Digital Media Battle

We should all welcome Prime Minister Gordon Brown’s return to YouTube this week. He was criticised by Cabinet colleagues (aka our ‘Communities’ Minister, Hazel Blears) and widely ridiculed by the media for his ‘MP expenses’ video late last month. But...

Posted May 06 2009, 09:15 PM by Nick Stringer with | with no comments

Filed under: social media, blogging, twitter, barack Obama, ecommerce. social media, Politics, Facebook, obama, labour party, Gordon Brown, David Cameron

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Amy, your rankings have been changed.

Yesterday afternoon I received a lovely email from one of those Facebook application things, telling me that my ‘compare people’ ratings had changed, and that whilst I was still number 1 amongst my friends in terms of best sense of humour (of course!...

Posted Apr 22 2009, 10:56 AM by AMY KEAN with | with 2 comment(s)

Filed under: social media, Online PR, internet advertising

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Skittles, famous for 15 days?

So yes, I'm jumping on a bandwagon and my title should get me on their feed when we announce this blog post on Twitter later today. And obviously I'm mature enough to refrain from saying that they're the root of all evil, taste of acid or...

Posted Mar 24 2009, 04:04 PM by AMY KEAN with | with no comments

Filed under: social media, widgets, Creativity, twitter

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"It may be dry, but it's massive..."

Yesterday, one of my colleagues, (a big search advertising fan) was waxing lyrical to me about search, ahead of our event, IAB Engage for Search this morning. "It may be dry, but it's massive" he said... Like I needed any persuading! But...

Posted Mar 17 2009, 05:26 PM by AMY KEAN with | with 1 comment(s)

Filed under: social media, internet advertising, search

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When social media goes BAD.

After attending our 'Engage for Social Media' conference today, I can now wholeheartedly confirm exactly what I've been suspecting for some years: that social media is perhaps the most exciting, dynamic, innovative form of advertising ever...

Posted Feb 26 2009, 04:10 PM by AMY KEAN with | with no comments

Filed under: social media

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Facebook Connect is VERY important

The internet is a hugely disjointed and messy place. How many logins do you have? How many times do you have to enter payment details? There’s only one ‘you’ so it seems ridiculous that you have to do all the leg work on the internet. Companies try to...

Posted Feb 23 2009, 09:57 AM by Jack Wallington with | with 2 comment(s)

Filed under: social media, widgets, Google, blogging, web technology, Facebook, internet advertising, Microsoft, web standards

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Are T-shirts the reason that Stephen Fry is Twittering?

I've been intrigued by Stephen Fry's obsession with Twitter for some time now. My suspicions were first aroused when he appeared on the Jonathan Ross Show discussing Twitter . A few days later I came across this video from the BBC website with...

Posted Feb 13 2009, 10:10 AM by Stuart Aitken with | with 9 comment(s)

Filed under: social media, IAB, twitter, Stephen Fry

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Let's hear it for the meerkats!

Aside from the fact that the meerkat is by far my favourite animal, few campaigns have impressed me more in recent months than the latest for comparethemarket.com . Often in digital we're quick to champion innovation, those campaigns that really push...

Posted Jan 07 2009, 04:08 PM by AMY KEAN with | with 3 comment(s)

Filed under: social media, Creativity

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Analogue Politicians in a Digital Age

I'm pinching David Cameron's catch-phrase on Gordon Brown for the title of this blog, but it seems very relevant to describe Orange's Future of Politics report which was published earlier this week. This is a great report which argues for...

Posted Dec 12 2008, 09:00 AM by Nick Stringer with | with 1 comment(s)

Filed under: social media, web technology, Politics, Orange

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Give consumers tools, win awards.

Today saw the latest IAB and Microsoft Advertising Creative Showcase Awards event, and as a regular vistor to these things, I can say with confidence that it was one of the best yet. Each winning campaign from the past four months - presented by the creative...

Posted Dec 10 2008, 05:35 PM by AMY KEAN with | with no comments

Filed under: social media, Creativity, IAB, Creative Showcase

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Effects of social media on search

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By removing anonymity social media has found its voice

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Real change or empty rhetoric?

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Why 27,586 people probably love Marks and Spencer a little bit more.

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Video, your route into social networks

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Election 2010: The Digital Media Battle

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Amy, your rankings have been changed.

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Skittles, famous for 15 days?

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"It may be dry, but it's massive..."

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When social media goes BAD.

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Facebook Connect is VERY important

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Are T-shirts the reason that Stephen Fry is Twittering?

Tag Filter

Let's hear it for the meerkats!

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Analogue Politicians in a Digital Age

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Give consumers tools, win awards.