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Media140: personality and social media – do you need one?

The panel I chaired at Media140 in London felt like it could have run and run (it almost did) as the question as to whether "brands need a social media personality to engage consumers" or not sits at the heart of what a lot of companies are...

Posted Oct 28 2009, 01:28 PM by Gordon Macmillan with | with 7 comment(s)

Filed under: Jet Blue, Media140, Bestbuy, dell, Facebook, Habitat, social media, Southwest Air, Virgin America, Virgin Trains, Twitter, Ford

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Media140: personality and social media – do you need one?