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Redefining McJob

McDonald's is trying to redefine this Generation X slacker term to mean something better than an "an unstimulating, low-paid job with few prospects, esp. one created by the expansion of the service sector". Good luck. Well that's what...

Posted Mar 20 2007, 11:39 AM by Gordon Macmillan with | with 1 comment(s)

Filed under: Douglas Coupland, Generation X, McDonald's, McJob, Richard Linklater

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Fast Food Nation

Saw this last night and it's a must see. Like 'Dazed and Confused', but with a message. Richard Linklater's latest movie, which opens shortly, is a fictionalised version of Eric Schlosser's hit non-fiction book 'Fast Food Nation'...

Posted Jan 09 2007, 12:34 PM by Gordon Macmillan with | with no comments

Filed under: fast food, Fast Food Nation, McDonald's, Richard Linklater

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Redefining McJob

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Fast Food Nation