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Microsoft taking new look social media strategy

PR Week is reporting today that Microsoft is taking a fresh look at its social media strategy and aims to beef up its consumer engagement. It is looking at social media on a global scale as part of an effort to improve its consumer communications. Let's...

Posted Feb 26 2009, 12:43 PM by Gordon Macmillan with | with no comments

Filed under: Microsoft, social media

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Floundering Yahoo! and who will win out in the merger

Yahoo! seems to be fresh out of ideas. We know this because its solution to fighting off Microsoft is to form an alliance with Google. This appears to be the equivalent of the lamb shacking up with the hungry wolf. Good luck with that one. Yahoo!'s...

Posted Feb 05 2008, 02:57 PM by Gordon Macmillan with | with no comments

Filed under: Google, Microsoft, social media, Yahoo!, YouTube

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Microsoft blogger bites back

That'll teach them. Microsoft's once tame blogger has bitten back. Some people are so ungrateful. Robert Scoble, who writes the Scobleizer blog, worked for the software giant as an in-house blogger for three years as a "technology evangelist"...

Posted Mar 19 2007, 03:22 PM by Gordon Macmillan with | with no comments

Filed under: Google, Microsoft, social media

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Microsoft taking new look social media strategy

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Floundering Yahoo! and who will win out in the merger

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Microsoft blogger bites back