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Barack Obama
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Brown boosts his social media reputation
It isn't all bad news for Gordon Brown. Those chumps at News International (my word of the day) might have dumped him, but his keynote speech at Labour Party Conference did much to improve his social media reputation and hit back at some of the negative...
Posted
Oct 01 2009, 01:35 PM
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Gordon Macmillan
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Gordon Brown needs to consider his social media reputation
Following on from Friday's post on Labour's Twitter lead , research says that Gordon Brown has a lot of ground to make up with Britain's 30m online social network users as he looks to make his keynote speech at the Labour Party conference...
Posted
Sep 28 2009, 09:28 AM
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Gordon Macmillan
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Obama digital guru says it can work for Labour
Good piece in the Guardian today talking to Thomas Gensemer who was behind Barack Obama's groundbreaking digital campaign. Gensemer is in town to launch an office of his agency Blue State Digital, which was recently appointed by a group fighting the...
Posted
Feb 18 2009, 12:01 PM
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Gordon Macmillan
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Labour Party wakes up to social media
Much has been written about how important social media and online was to Barack Obama's presidential election campaign and now the Labour Party is moving ahead with its own plans with several different initiatives. The first part of that was unveiled...
Posted
Jan 22 2009, 11:32 AM
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Gordon Macmillan
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Twitter the book?
Twitter really arrived last year. The microblogging service was being sought by buyers, celebrities like Britney Spears were signing up and then there was the book. You missed the Twitter book? 'Twitter Means Business' was published at the end...
Posted
Jan 06 2009, 12:37 PM
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Gordon Macmillan
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New Yorker publishes second "outrageous" Obama cover
Having depicted Barack Obama and his wife Michelle as terrorists back in July the New Yorker has done it again with another cover that is less innocent than it looks. To you or I it might look like the New Yorker is, somewhat after the fact, lampooning...
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Dec 02 2008, 02:33 PM
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Gordon Macmillan
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Sorrell: bounce back sooner than you think
Writing in The Times today Sir Martin Sorrell makes his case for the economic bounce back coming sooner than other think (2009 he says) although the piece could have benefited from last minute editing regards India. The WPP chief executive plumps for...
Posted
Nov 28 2008, 10:44 AM
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Gordon Macmillan
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It was the blogs that called Obama victory
An historic election and a welcome historic victory for Barack Obama that was called online by some of the big political blogs and news sites before the US TV networks, which having been burned by exit polls in 2000 and 2004 took the cautious route. There's...
Posted
Nov 05 2008, 08:28 AM
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Gordon Macmillan
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Follow the election on Twitter
There are so many ways to follow the US election tonight, but one proving really popular is Twitter. Twittervotereport.com gives constant updates from across the US while the polls are open including the current length of queues, which has been one eye...
Posted
Nov 04 2008, 04:11 PM
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Gordon Macmillan
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Tweet me baby, one more time
Are you Twittering yet? The social media micro blogging service is reaching new heights and now comeback queen Britney Spears has joined Twitter as well. That's right you can follow Britney. What more encouragement or incentive do you need to join...
Posted
Oct 20 2008, 11:26 AM
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Gordon Macmillan
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Obama is marketer of the year
The Barack Obama campaign is an unprecedented advertising and marketing machine that is now running four times as many ads as John McCain. It has also been the most diverse and smart marketing campaign we've ever seen in politics, or elsewhere for...
Posted
Oct 20 2008, 09:27 AM
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Gordon Macmillan
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The White House race is just a re-run
I know who wins the race for the White House. It's the Democrat, that Matt Santos, you know, the first Hispanic to run for president of the United States who beats this old white guy with health issues? Okay so that's the plot to the final series...
Posted
Sep 15 2008, 02:59 PM
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Gordon Macmillan
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1 comment(s)
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