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Why Cannes and TV advertising doesn't matter

As some in the advertising industry pack their ice bucket and Bollinger and head to Cannes International Ad Festival I can't remember a year when going has mattered less. It's like Big Brother this year, but even less important than that. Of course...

Posted Jun 22 2009, 09:56 AM by Gordon Macmillan with | with 8 comment(s)

Filed under: Advertising Age, Cannes, Sky

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People will pay for content, says PwC

That's what PricewaterhouseCoopes says in its 'Outlook for Newspaper Publishing in the Digital Age' report out today. The report looks at how the newspaper industry can face up to the structural challenges that have seen paid for titles lose...

Posted May 12 2009, 12:19 PM by Gordon Macmillan with | with 5 comment(s)

Filed under: Advertising Age, Digital, The Guardian, paid content, Hyperlocal, Digital Britain, PricewaterhouseCoopers

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Is the advertising industry homophobic?

It's the question of the year. Today there is a guy with a funny walk being shot at by Mr T in a 4x4. Before that it was Nike and its Dunkin' ad. Bob Garfield has got so fired up he wrote a letter about it to John Wren. Is it a storm in a tea...

Posted Jul 28 2008, 03:02 PM by Gordon Macmillan with | with 8 comment(s)

Filed under: Abbott Mead Vickers BBDO, Advertising, Advertising Age, Gawker, Nike, The A-Team, Dodge, Snickers, homophobia, Mr T

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Alas Wendy's

For a moment it looked like McCann Erickson had held onto the $400m Wendy's account. Sadly, clearly proving that fast food is really bad for you this was just a sub-editor's error over Advertising Age, which sent out this breaking news at 18:23...

Posted Jan 25 2007, 01:56 PM by Gordon Macmillan with | with no comments

Filed under: Advertising Age, McCann Erickson, Saatchi and Saatchi, Wendy's

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Why Cannes and TV advertising doesn't matter

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People will pay for content, says PwC

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Is the advertising industry homophobic?

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Alas Wendy's