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I see there have been a number of complaints to the Advertising Standards Authority over the government’s £6m climate change campaign, currently airing on TV.

The complainants are split between climate change deniers and people who say the ad frightens children.

I disagree with both sets of whingers. One point one, the overwhelming evidence indicates that climate change is man-made so I’ve little time for the denier squad.

The ASA has accepted this as policy so although it is investigating the ad due to the volume of complaints, hopefully the watchdog will stand firm on this point.

As for viewers saying it frightens their little angels, well sorry but climate change is pretty scary. If the campaign makes this known to a wider audience then surely that should be applauded not denigrated.

All Comments

  October 27, 2009

If there was overwhelming evidence, then there wouldn't be such a vast number of 'deniers'. Did you know that the average world temperature hasn't gone up since 1998, or that man creates a mere 0.001% of carbon emmisssions, rotting leaves in forests and cows (9%)produce far more, and yet I don't hear calls to kill all cows, or a mandate to clear up all the leaves!

Look at the facts, don't believe the hype !

  October 28, 2009

I'm no longer a climate change denier but I can't tell you why for legal reasons

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Gemma Charles' Green Blog
Marketing's Gemma Charles gives her take on the latest news in ethical marketing, carbon emission reduction efforts and corporate social responsibility
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Gemma Charles

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Last login: 25 Nov 2009

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