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Arsenal to offer fans replays at the Emirates through Sony PSP. But is it wise?
 

From next year Arsenal fans will be able to watch highlights of the match they are watching at the club’s Emirates stadium through Sony’s handheld games console the PSP. Fans will be able to watch the match on a five-second delay, the idea being that...

Posted Jan 23 2009, 10:28 AM by Ed Kemp with | with 2 comment(s)
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Ed Kemp on Sports Marketing
With an eye on London 2012, Ed Kemp takes a look at the rapidly evolving world of sports sponsorship, its practicioners and the athletes and teams who make headlines on the backpages
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