If any brand manager ever wanted an example of why it is important to constantly evolve and improve their brand, they need look no further than the New Zealand Haka. Today the Haka is performed with such passion and ferocity that intimidated opposition...
You have to feel sorry for Carl Hayman. The world’s best prop forward had several reasons (£££!) for signing for the Newcastle Falcons ahead of the 2007/08 rugby season. But he must be scratching his head at the moment. The Falcons – who have sold England...
The New Zealand All Blacks are threatening to sue Launceston RFC, after the National League Division 2 minnows tried to trademark the name, ‘Cornish All Blacks’. Paul Dalton, the NZRFU's commercial director, is quoted as saying. ‘In the professional...
Ed Kemp
Blogging for:
Member since: 03 Jun 2008
Last login: 20 Nov 2009
Total Posts: 367
