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UK marketer heading for Kona IronMan World Champs
 

Alex Brooks, senior brand manager at For Goodness Shakes, jets out next week to contest the 2009 IronMan World Championship’s in Kona, Hawaii. Those of you who gamely dragged yourselves around the Marketing Industry Triathlon should appreciate what a...

Posted Sep 28 2009, 10:11 AM by Ed Kemp with | with no comments
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Ed Kemp on Sports Marketing
With an eye on London 2012, Ed Kemp takes a look at the rapidly evolving world of sports sponsorship, its practicioners and the athletes and teams who make headlines on the backpages
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