http://community.brandrepublic.com/blogs/digitales/archive/2008/05/05/tesco-dunnhumby--digital-data.aspxRufus Evison , the new digital guy at dunnhumby spoke today at the eMetrics Summit in San Francisco on Deep Data Diving – Bringing Online & Offline Inline. In the 45 minute slot he outlined a digital approach to analytics but with some offlineenCommunityServer 2007 SP2 (Debug Build: 20611.960)