<?xml version="1.0" encoding="UTF-8" ?>
<?xml-stylesheet type="text/xsl" href="http://community.brandrepublic.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>BBC Launches New Look News &amp; Sport Sites</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx</link><description>The BBC&amp;#39;s press release here says both news and sport will go live, fully revamped this week. Seems like they&amp;#39;ve just switched on the new news site which looks great! &amp;quot;The new look will include higher profile promotion of the new embedded</description><dc:language>en</dc:language><generator>CommunityServer 2007 SP2 (Debug Build: 20611.960)</generator><item><title>One Year Blogging For Media Week</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx#24205</link><pubDate>Fri, 25 Jul 2008 09:25:53 GMT</pubDate><guid isPermaLink="false">0f8ed6bf-041d-4f2c-bb76-9560b958a575:24205</guid><dc:creator>DigiTales Blog - Mel Carson</dc:creator><description>&lt;p&gt;Tomorrow is the 1st anniversary of my first post on DigiTales . In 157 posts, as the tagline says, I&lt;/p&gt;
&lt;img src="http://community.brandrepublic.com/aggbug.aspx?PostID=24205" width="1" height="1"&gt;</description></item><item><title>re: BBC Launches New Look News &amp; Sport Sites</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx#15113</link><pubDate>Tue, 01 Apr 2008 14:56:20 GMT</pubDate><guid isPermaLink="false">0f8ed6bf-041d-4f2c-bb76-9560b958a575:15113</guid><dc:creator>Rich Sutcliffe</dc:creator><description>I just think they could have done so much more with their pictures and video content - two things you'd think the bbe would be brilliant at. And audio? where's that? BBc produce tonnes of great audio news and it's not exactly jumping out at you from the new news site. It is better than before, but I still think they need to do more to bring it to life. &lt;img src="http://community.brandrepublic.com/aggbug.aspx?PostID=15113" width="1" height="1"&gt;</description></item><item><title>re: BBC Launches New Look News &amp; Sport Sites</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx#15112</link><pubDate>Tue, 01 Apr 2008 13:29:47 GMT</pubDate><guid isPermaLink="false">0f8ed6bf-041d-4f2c-bb76-9560b958a575:15112</guid><dc:creator>Mel Carson</dc:creator><description>Also the press release does say: "A second stage launching later on in the year will deliver further improvements to design and functionality."&lt;img src="http://community.brandrepublic.com/aggbug.aspx?PostID=15112" width="1" height="1"&gt;</description></item><item><title>re: BBC Launches New Look News &amp; Sport Sites</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx#15111</link><pubDate>Tue, 01 Apr 2008 13:28:36 GMT</pubDate><guid isPermaLink="false">0f8ed6bf-041d-4f2c-bb76-9560b958a575:15111</guid><dc:creator>Mel Carson</dc:creator><description>I just think it's much better spread out like it is. Almost makes me feel like there's more news than there is. Sumptuous I'd call it...&lt;img src="http://community.brandrepublic.com/aggbug.aspx?PostID=15111" width="1" height="1"&gt;</description></item><item><title>re: BBC Launches New Look News &amp; Sport Sites</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx#15110</link><pubDate>Mon, 31 Mar 2008 16:22:58 GMT</pubDate><guid isPermaLink="false">0f8ed6bf-041d-4f2c-bb76-9560b958a575:15110</guid><dc:creator>M S</dc:creator><description>gr8 improvement&lt;img src="http://community.brandrepublic.com/aggbug.aspx?PostID=15110" width="1" height="1"&gt;</description></item><item><title>re: BBC Launches New Look News &amp; Sport Sites</title><link>http://community.brandrepublic.com/blogs/digitales/archive/2008/03/31/bbc-launches-new-look-news--sport-sites.aspx#15109</link><pubDate>Mon, 31 Mar 2008 14:53:03 GMT</pubDate><guid isPermaLink="false">0f8ed6bf-041d-4f2c-bb76-9560b958a575:15109</guid><dc:creator>Rich Sutcliffe</dc:creator><description>Hmmm, Do you think? I'm really disappointed with it. I'm sure I'll get used to it, but I think they've really missed an opportunity to take advantage of a cleaner, wider page to lift more content to the top, but they seem to have pushed more futher back?

As for the use of pictures, it looks awful (although that pic of Di we've seen a thousand times isn't helping just at this moment). I realise the weight of traffic it must groan under puts some restrictions on what they must be able to do, but if you compare it with the bbc homepage (www.bbc.co.uk) and the massive, well-planned picture that always lights it up, the news page feels really grim.&lt;img src="http://community.brandrepublic.com/aggbug.aspx?PostID=15109" width="1" height="1"&gt;</description></item></channel></rss>