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Is This The Year of Mobile?
 

Maybe not......but one of these years (soon) it will be and you should be ready! Media Week, reporting on the new IAB figures , headlined that mobile ad spend is up 99% in 12 months. Reasons are obviously cheaper, better handsets, cheaper data packages...

Posted May 15 2009, 09:12 AM by Mel Carson with | with 3 comment(s)
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DigiTales Blog - Mel Carson
Microsoft Advertising's Mel Carson collects stories and insight from the digital media space and brings them back down to earth...

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