Just fill out this survey if you're a UK Advertiser http://www.reformdigital.com/research for the chance of a digital makeover. Thanks for the heads up from the wonderful Amanda Davie who, I'm sure, will answer a few questions on the findings...
My mate Dixon Jones just Tweeted a Guardian post which shows just how far we have yet to go in educating consumers on how online advertising works. FastHosts recently commissioned a survey called Online Search Matters asking 1636 UK adults questions around...
My brother said “I love the internet” to me at the weekend. He’s a civil servant, married with three kids, house by the sea and no business experience or interest in marketing whatsoever.... “I love surfing the internet. I love...
New figures from the IAB show yet again that the online advertising model is no flash in the pan.... Banners, skyscrapers and rich media saw a staggering 45% growth in 2007, showing agencies and advertisers are obviously seeing the benefit from a branding...
Nice piece yesterday in the Sunday Times showing how the internet is no longer just the place for spotty male geeks to gather. Not that that stereotype is necessarily warranted, but check out how Libby Purves referred to my blog a few months back!!! The...
Mel Carson
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Member since: 03 Jun 2008
Last login: 20 Nov 2009
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