I'm just as fascinated by offline imagery as I am digital language, icons and graphics.
This sign was spotted on the shuttle at Seattle airport. Pretty obvious really, it's just saying no food.
But why junk food? Is it the easily identifiable packaging that does the trick? Or the fact that burgers or fast food are the most likely perishables to be consumed at an airport.
How would we have got the point across before the "happy meal" was created?
We're working on some icons for stuff here at Microsoft and you'd be surprised how divided opinion is to what works and what resonates across oceans too...
