I've been doing the Twitter thing for nearly a year now and I found such a huge benefit in connecting in real-time with people and stories that matter out there in the Twittersphere, that I encouraged our community team to do the same with the adCenterBlog.
Google joined in last week and so far have amassed a whopping 39k followers - very impressive I must say! And Yahoo! have been at it a while too.
Danny Sullivan at SearchEngineLand kindly wrote a post outlining the big list of search engines on Twitter, and hundreds more followers have coming flooding in!
So why do we do we Tweet?
- Twitter has become a great way to reach search engine marketers who are now using Twitter as part of their daily lives to keep up with the news and latest trends.
- We learn as much about our customers as they do from us - sometimes more - as we have the opportunity to engage and have full, and sometimes very frank, conversations in a real-time environment.
- Analytics providers, like the ones listed on Lee Odden's post, help us keep track of what subjects & conversations are most interesting to readers. No point in talking about something no one's interested in!
- Twitter Search is a great resource to get a quick and dirty snapshot of what people are saying about a particular topic.
- It's great fun and an exciting new channel to be experimenting with.
But it's not all work, work, work - I'm one of 9k followers of MICoach - a cricket coach called David Hinchliffe - some stats say he's the 4th most followed Tweeter in the UK!!!
With The Ashes coming up, I hope that Andrew Strauss and his boys are on a good calling plan in the West Indies, and are hanging on his every word!!!