Spent my last day in Seattle at the Puyallup Fair, a kind of outdoors ideal home exhibiton meets fun fair meets rodeo-type of shebang (!)
Towards the end of the day I looked around to ask someone the time as I'd forgotten my watch. It took 15 minutes to find anyone (out of 1000s) with a watch on.....why?
Because they have a clock on their mobile phone so why bother having a watch?
Got me thinking.....has anyone thought of wrapping a branding message around the clocks on mobile phones?
Why not incentivise users with a subsidised handset or line rental by serving ads next to the time?
Has this been done before or have I just done myself out of millions of £££!!!
