http://community.brandrepublic.com/blogs/devils_advocate/archive/2009/06/11/strike-it-rich.aspxArriving at Paddington earlier in the week, I was inconveniently assailed by hordes of samplers pressing cans of Natural Born Cola (or branding to that effect) upon me. I say inconveniently, because after a morning of planes, trains and automobiles (notenCommunityServer 2007 SP2 (Debug Build: 20611.960)http://community.brandrepublic.com/blogs/devils_advocate/archive/2009/06/11/strike-it-rich.aspx#46680Sun, 14 Jun 2009 19:02:37 GMT0f8ed6bf-041d-4f2c-bb76-9560b958a575:46680Ian Moore<p>Interesting - I think Pepsi missed a trick last week by not showing this kind of tactical flexibility. &nbsp;The tube strike ought to have been a godsend.</p> <img src="http://community.brandrepublic.com/aggbug.aspx?PostID=46680" width="1" height="1">http://community.brandrepublic.com/blogs/devils_advocate/archive/2009/06/11/strike-it-rich.aspx#46654Fri, 12 Jun 2009 18:53:32 GMT0f8ed6bf-041d-4f2c-bb76-9560b958a575:46654Kevin Gordon<p>Hi Ian,</p> <p>Yes, sampling saved Coca-Cola in Moscow after its factory shut down for a period. Girls were out on the street givingnit away for the first week day and night. The next week you had to pay a small premium, by the time you got the taste, you didnt ming going into a shop and buying one. The girls, if you could find one were then selling them at half price.</p> <p>Clever move.</p> <img src="http://community.brandrepublic.com/aggbug.aspx?PostID=46654" width="1" height="1">