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Account Executive - integrated/sales promotion
£18000-£23000
Marketing Manager – Events Industry
Up to £40,000 Plus Pension
Strategic Insight / Data Consultant (Financial Services)
£200-£300
Customer Insights Marketing Manager (Retail)
£40000-£50000
Head of E-commerce
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From beer to books

What began as an assemblage of 1,000 empty beer cartons pulled together by residents in East Germany has now evolved into an incredible open-air public library. Designed by Karo Architekten in collaboration with local residents, the grassroots project...

Posted Nov 13 2009, 09:17 AM by Greg Taylor with | with 1 comment(s)

Filed under: design for good, Sustainability, Public Sector

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Philanthropy is so this season, darlings

How can you help shoppers feel less guilty when shopping for luxury? One of the hottest new stores in Paris, Merci, is fusing fashion with philanthropy. The store's light, loft-like space is as trendy as any other concept store, and stocks brands...

Posted Nov 02 2009, 09:27 AM by Greg Taylor with | with no comments

Filed under: design for good, retail, Sustainability, Fashion, Charity

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The shape of things to come

Hurricanes and tornadoes wreak havoc with housing. Straight walls and traditionally shaped roofs mean pressures can build up to such an extent that damage is inevitable. It’s not unusual for those roofs simply to be torn off. So what about a completely...

Posted Aug 19 2009, 09:05 AM by Greg Taylor with | with no comments

Filed under: design for good

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How can you verify ‘it’s all for a good cause’?

Vendors and manufacturers have long been using product life stories to demonstrate their sustainability. Now, Dutch nonprofit, Made-By, is making this easier by tracking and documenting the efforts of participating fashion brands. Made-By aims to expand...

Posted Jun 23 2009, 10:01 AM by Greg Taylor with | with no comments

Filed under: design for good, Sustainability, Fashion

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How can you behave like a visionary from another industry?

Think like the eco cereal guys [Me] & Goji who want to do for cereals what Starbucks did for coffee in the 90s. Their first idea was to offer mass customisation and turn a fast-moving commodity into a premium product, even an experience. Their approach...

Posted Apr 09 2009, 08:33 AM by Greg Taylor with | with no comments

Filed under: design for good, Food

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How can your brand help people give something back – and feel good too?

Think like SmallCanBeBig.org, a new venture where people can help local families out of financial crises. SmallCanBeBig was formed on the premise that small donations can add up to a big difference for families on the brink of disaster. And it makes you...

Posted Apr 07 2009, 09:46 AM by Greg Taylor with | with 1 comment(s)

Filed under: credit crunch, design for good, Financial services

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How can you make sustainability and re-using the everyday more attractive?

Think like retailers MUJI who give new life to the humble phone book as a container. (Cheers Gemma for spotting this one)

Posted Mar 26 2009, 09:18 AM by Greg Taylor with | with no comments

Filed under: design for good, retail, Tag

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How can you unite generations in a mutually beneficial way?

Think like Golden Hook, the woolly hat people, who connect grannies and uber-cool urbanites through personalised fashion. The idea’s simple. Go online, choose your hat shape (simple, long, Peruvian or pompom), and either pick an off-the-peg hat or customise...

Posted Mar 16 2009, 01:06 PM by Greg Taylor with | with 2 comment(s)

Filed under: design for good, Sustainability, Fashion, Personalisation, Tag

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What packaging format can you adopt from a different industry?

Think like South African’s The Company of Wine People who’ve unveiled their new eco-friendly design:the wine pouch, a product that on first glance resembles a Capri Sun for grown-ups! According to South Africa’s The Company of Wine People, wine pouches...

Posted Jan 22 2009, 12:49 PM by Greg Taylor with | with no comments

Filed under: design for good, Drink

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How can you appeal to the new sobriety?

A whole new generation of consumers is facing the current economic slowdown with the exacting approach to quality and ethics they have acquired over the last few years. Packaging takes a sober turn, adopting a no-nonsense approach to attract consumers...

Posted Jan 21 2009, 09:12 AM by Greg Taylor with | with no comments

Filed under: credit crunch, design for good, Food

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How can you tap into the simpler things from times gone by?

Think like North Carolina-based Happikins who remember that not everything used to be disposable. We used to for example re-use hankies and napkins! Happikins recently launched an eye-pleasing line of reusable lunch box napkins. Available in packages...

Posted Jan 20 2009, 10:46 AM by Greg Taylor with | with no comments

Filed under: design for good, Sustainability

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What goes around comes around, so how can your brand spread a little goodwill?

It's not unusual for a clothing brand to build its reputation on being kind to the environment, by promoting its use of sustainable materials, production methods and packaging. A new line of clothing out of Northern Ireland, however, strives to inspire...

Posted Jan 15 2009, 09:53 AM by Greg Taylor with | with 1 comment(s)

Filed under: clothing, design for good, retail

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From beer to books

Tag Filter

Philanthropy is so this season, darlings

Tag Filter

The shape of things to come

Tag Filter

How can you verify ‘it’s all for a good cause’?

Tag Filter

How can you behave like a visionary from another industry?

Tag Filter

How can your brand help people give something back – and feel good too?

Tag Filter

How can you make sustainability and re-using the everyday more attractive?

Tag Filter

How can you unite generations in a mutually beneficial way?

Tag Filter

What packaging format can you adopt from a different industry?

Tag Filter

How can you appeal to the new sobriety?

Tag Filter

How can you tap into the simpler things from times gone by?

Tag Filter

What goes around comes around, so how can your brand spread a little goodwill?