Sorry it's gone a bit quiet. We've been busy. Two big beauty parades.One is for another online gambling company. (Oh, oh. Maybe we're getting addicted.) Garry won over five hundred quid the other night playing poker online. It occurs to us this might be a better way of making money than crashing pitch lists.
And at the same time we've been pitching for another really big client. Can't say who. We think we have a truly transformational idea for them. So if there is a god we'll get the business. But after the disappointment of the Tombola pitch we've learned to temper our optimism.
We've made some hirings which we can't wait to tell you about. But here's an interesting question. Should we announce major news on our blog? Or wait till Wednesday so we can announce it in Campaign in the time honoured way?
We've nearly got our offices sorted. Finally a place to sit. No, they're not in Charlotte Street as we previously said. They're somewhere else, much groovier. Again, we're not uttering a word till we have ink on paper and keys to the door.
So what else? Apart from the two big pitches, there are some interesting projects emerging. All of them way outside the remit of a conventional ad agency, which is good.
We're doing global web strategy for a vast financial services organisation. We're involved in building an e commerce business for some very famous people. We're doing some pro bono consultancy for a bunch of high profile entrepreneurs who want to save the world. Involved in an entertainment against aids project in Africa. Working as a 'creative management consultancy' in another instance. And there's an interesting sex toy business...
Enough to keep us rushed off our feet. Sorry we cant be more specific. One of our desires as a company is to be open and transparent. But right now it seems that, more often than not, we are obliged to operate in the shadows. We are learning to keep schtum.
It's Thursday. We're sitting in the Soho house preparing for a pitch. Garry, Robert, Andrew (from Goodstuff) and our new mystery super suit. We're reading Campaign. On the letters page there is a rather spiteful letter about (Beta) written by some guy who proudly announces he is a 'SVP' for Publicis New York.
Garry recognises the name. He wonders if the 'SVP' is an account man he had to 'let go' from TBWA several years ago. Perhaps that is the reason for the attack.
We spend an amusing few minutes brainstorming what the letters 'SVP' could stand for. Silly Venal Plonker. Sour Vengeful Person. Stinky Vitriolic Punk or, worst of all, Senior Vice President, Publicis.
