As America queues at the polls in record numbers to vote for the first non-incumbent for ages, it’s notable that Obama has puts his colour on the table at the last minute urging voters not to vote with race in mind. Sadly, we know many Americans will anyway. I hope it makes no difference. We skirt around the subject of stereotypes in advertising – and it’s right that the IPA should be concerned about diversity, and investigate whether the industry is a reflection of, or product of, or in denial about Britain’s multicultural make up. One underrated stereotype is the aspirational role model. The talented and the determined. Dave Trott used to say 'hard work beats talent every time'. I tend towards 'hard work and talent is unbeatable.' Both Obama and Hamilton are extremely capable, and one is already, and one will be tonight, winners. Talent will out. And more positive role models please.
Alastair Duncan
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Member since: 03 Jun 2008
Last login: 05 Jan 2009
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