Economist recommends social media for brands

Economist recommends social media for brandshttp://community.brandrepublic.com/blogs/bloggerati/archive/2009/04/07/economist-recommends-social-media-for-brands.aspxThere's a very interesting piece in this week's Economist about consumer psychology and brands. As trust in brands suffers, The Economist argues that recommendations from friends will become more powerful. Cue the importance of social media. httpenCommunityServer 2007 SP2 (Debug Build: 20611.960)