Twitter - the micro blogging site- which is becoming increasingly fashionable has held talks with Facebook about a possible takeover.
The FT reports that negotiations have valued Twitter at $500M! That's not bad for the company that created 'tweets' and which has been lampooned by bloggers for having technology which is not too reliable. And also Twitter has not made any money! I can't imagine what the Dragons Den team would make of this proposition!
A bidding war could be about to break out for the micro blogging service which inspires a passionate following. Despite the efforts of Gordon Brown, Obama, and Nasa to engage with Twitter followers, there are still plenty of marketing executives out there who do not know that Twitter exists or how Twitter can have an impact on their brand. Maybe Facebook's acquisition - if it goes ahead - could change that. We'll see.
www.itsopen.co.uk
