You Tube has launched in India (
http://in.youtube.com) further underlining the economic power of the country. According to Alexa (
www.alexa.com), you tube is the fifth most popular site in India.You Tube's decision to launch a channel in India follows on from You Tube Korea. It shows the power of video and how important it is going to be for advertisers going forward. Youtube says it has added an Indian lens to the content. The charts reflect which videos are being watched in India. They have also signed up local partners to deliver video content. It provides an interesting insight into Indian life and could provide ideas and inspirations for communications teams looking to engage with the Indian market in a more personal and meaningful way.
