Bloggerati

July 2007 - Posts

Should and could every company have a blog?Blogging evangelists think that every company should have a blog. But it very much depends on the culture of the organisation. If the organisation runs a command and control structure for communications, then blogging is not for you. Also national cultures have a role. The French love blogging and in their culture self expression is natural whereas in Germany, which is a more reserved culture, blogging is lagging.

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Bloggerati
A blog about blogging - including advertising on blogs, corporate blogs and the rise of social media

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Justin Hunt

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Member since: 03 Jun 2008

Last login: 19 Nov 2008

Total Posts: 169

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