Do we need Sir Martin Sorrell to remind us that we go in and out of recession every ten years or so? Whether that be bath shaped, L shaped or turkey twizzler shaped? No. What Sir Martin could usefully tell us is what, in these troubled times, his agencies...
This week I received an email from Virgin Wines with the subject line "help out our mates down under". I immediately thought this must be some form of appeal for victims of the terrible fires, many of which have hit wine growing regions. But...
Marketing Direct's ever watchful Noelle McElhatton reports that "profits at independent agencies fell 37% in 2007" according to the latest Kingston Smith report. On the face of it, this is 'bad news'. Despite notable exceptions ...
I really like the Renault Megane but the current TV ad irritates me massively. I have to turn it off. The conceit is that there are sorts of things you promise you'd never do in life "You'd never get a mobile...or a computer....you'd...
Should you advertise on Facebook? Or as the P&G marketing chief questioned, should you monetise the place where people dump their partner? Even though P&G may not have had a good experience, several brands have, particularly some of those looking...
CHRIS BARRACLOUGH
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Member since: 03 Jun 2008
Last login: 06 Nov 2009
Total Posts: 48