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I received a mailing from Volvo. It told me I would rather be "picking strawberries in June (even though it's September), hitting the perfect volley or skiing on the best snow of the season". They say they recognise that I'd rather be...

 

I received a mailing from Volvo yesterday. The envelope promised "Every new Volvo glovebox comes with one important extra". Open up and I discovered a blank Visitors Booklet (sic), the concept being (I guess) that friends and family will be...

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Barraclough on marketing and creativity
Chris Barraclough tackles marketing and creativity on his imaginary blog
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CHRIS BARRACLOUGH

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Member since: 03 Jun 2008

Last login: 20 Nov 2009

Total Posts: 52

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