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It's the ads wot dun it for Obama. With $150m he massively outspent McCain. On TV, phone calls, mail, online ads, networking, virals, press, PR etc....He spent over $2 million on Google alone. Advertising plays a huge part in US elections. But it...

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Barraclough on marketing and creativity
Chris Barraclough tackles marketing and creativity on his imaginary blog
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CHRIS BARRACLOUGH

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Member since: 03 Jun 2008

Last login: 20 Nov 2009

Total Posts: 52

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