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Brand Republic
Author
Blogs
Recent Posts
candace kuss
Reputation v Image
(21 posts)
A blog about the difference between Brand Reputation and Brand Image. And what it might mean to all us brand stewards.
You Retweet Me
It used to be that we got validation when other people commented on our blog posts. Now that warm feeling...
15 Nov 2009
Comments:1
re: Stephen Fry and the great Twitterwave of quit (and unquit)
Was a classic "Good Bye Cruel World" (GBCW) forum post. Only works if you are popular enough...
03 Nov 2009
Comments:5
re: 5 Tips for Brands in Social Spaces
Very true Andrew. The right place for a brand is only where relevant to their users. And it does take...
30 Oct 2009
Comments:3
CHRIS ARNOLD
Arnold on ethical marketing
(89 posts)
Ethics is the fastest growing area of marketing. From green campaigns to greenwash. It's hot. It's complicated. And most companies get it wrong.
Green Awards
Yet another great night for the Green Awards, which seems to go from strength to strength year after...
19 Nov 2009
Comments:2
Should Christmas ads be banned?
Nov 1 st and suddenly half the ads are full of Christmas clichés. I for one have started channel hopping...
16 Nov 2009
Comments:3
re: Christmas is here early… please save us from the ads!
So far my Survey Monkey isn't looking good for Xmas ads.
04 Nov 2009
Comments:3
Chris Heath
FRUKT on Music
(27 posts)
Music is such an evocative, passionate connector. Brands want in on the action, but it's a complicated business. Credibility, originality, longevity, cut-through and even, dare we say it, tangible ROI - all sought, rarely found.
Popping up on a high street near you
HMV’s name jumped out at us during a trawl through the music headlines a week or so back. If you didn...
30 Sep 2009
Comments:0
Chris Quigley
Rubbertopia
(64 posts)
Chris Quigley's (partner at Rubber Republic) thoughts on the good, the bad and the darn right ugly in the world of viral and buzz marketing.
Why I didn't have a Ferrari aged 21
Back in 2001, I started out life as a bedroom internet publisher. Me and a couple of University buddies...
25 Nov 2009
Comments:0
Me and Shel Israel
So, there I was chatting away to a nice lady (Orla) next to the toilets of the the Lewis Media Centre...
12 Nov 2009
Comments:1
Social networks + smart phones = perfect harmony
Did you start using social networks more after buying an iPhone or one of its smart phone rivals? Before...
04 Nov 2009
Comments:0
Chris Thurling
Digital Blog From Bristol
(10 posts)
The Digital Blog from Bristol - taking a look at the work coming from this creative hub outside the capital.
Jamaica Street Artists come to Bristol
Bristol has always been passionate about its creative scene and in a smaller city sometimes you have...
29 Oct 2009
Comments:0
Creative Directors – Listen UP!
After a short Summer hiatus, the Digital blog from Bristol returns! What better way to kick off our next...
16 Oct 2009
Comments:0
Who are the top creative companies in the South West of England?
I must confess that until this week I'd never heard of a company called Twofour. They are a 280 person...
04 Jun 2009
Comments:0
Christopher Johns
Online Customer Experience - The Lowdown
(22 posts)
Thoughts, perceptions and insights around online customer experience.
A Blog Post For Remembrance Day
It seems that remembrance day has a particular poignancy this year. Nothing has really happened online...
11 Nov 2009
Comments:1
I Am Constantly Amazed By The Impact Of Local Marketing Online
I used to work for a publishing house, producing a number of monthly magazines and annual handbooks....
28 Oct 2009
Comments:0
Tesco.com - My Poor Customer Experience
This year we holidayed 'staycationer' style in Cornwall. Rock, to be precise, where the large...
09 Sep 2009
Comments:2
Graeme Crossley
Graeme Crossley on fixing Brand Pain
(29 posts)
Graeme Crossley, MD of Brand Reputation comments on the latest CSR and Sustainability news.
Apart from your customers, who’s talking about you?
Whenever I hear people talk about brand sentiment, there seems to be a huge emphasis on what their customers...
24 Nov 2009
Comments:0
re: Sleeping out for Crisis
HI Andy - I am a green badge on the morning shift for Crisis at Christmas at the Rough Sleepers centre...
16 Nov 2009
Comments:2
Why saying ‘sorry’ results in more customers
Its funny, but we are amazed at how many Brands complain about poor customer retention or negative reviews...
16 Nov 2009
Comments:0
James Cooper
Three Minute Happiness
(126 posts)
What the hell is going on around here? A digital creative director tries to find out
re: Digital creativity dead?
David, your post was titled 'Digital Creativity Dead' not effectiveness. In my opinion the Alphabeat...
27 Oct 2009
Comments:7
re: Digital creativity dead?
Errrrrr... that Alphabeat ad is terrible. And even it wasn't better executed it's a direct rip off of...
27 Oct 2009
Comments:7
re: I just need $100 million to start this new social network. Trust me, it’s going to be worth billions!
People said the same thing about Facebook. 'Zuckerberg doesn't have a clue', 'How are they going to make...
30 Sep 2009
Comments:11
Jed Murphy - Carlson Marketing
Digital Diary
(5 posts)
Thoughts on digital and e-marketing strategy.
The future's bright the future's 3D
This week is 3D Week on Channel 4. They are running a series of programmes, including a Derren Brown...
19 Nov 2009
Comments:0
Archiving the web: a record of history
Anyone visiting the Amazon website last week would have been struck by a letter on the home page from...
19 Oct 2009
Comments:0
Challenges for the ad-funded business model
The 'ad funded' model has taken a bit of a beating this year. The big question is whether it...
06 Jul 2009
Comments:0
Lindsey Clay
The Thinkbox Blog
(17 posts)
Square-eyed thought from Thinkbox
Calm down dears; Jedward will live on
So Jedward are out and didn’t they do it in spectacular style? Moaning and growling through a uniquely...
24 Nov 2009
Comments:0
A real variety performance
Quality Street, the Olympics, the UN, The Krankies – aren’t variety and difference wonderful things?...
09 Sep 2009
Comments:0
Unintended headlines
While it is music to Thinkbox’s – and advertisers’ – ears that commercial TV has increased its share...
05 Aug 2009
Comments:0
Campaign
Author
Blogs
Recent Posts
Caroline Lovell
The Campaign Cannes Blog
(10 posts)
Live from the Croisette: Campaign brings you the latest on all the winners, losers and liggers in our daily Blog from the Beach throughout the Cannes Advertising Festival
Recent Posts
Colin Marrs
The Campaign Cannes Blog
(10 posts)
Live from the Croisette: Campaign brings you the latest on all the winners, losers and liggers in our daily Blog from the Beach throughout the Cannes Advertising Festival
re: ITS BREAKFAST TIME!
Yes a great event guys. Thanks for having us. What happened to the Red Bull though???
06 Aug 2009
Comments:6
re: We mean to have it, even if it must be burglary
How about "The finest times available to humanity"?
21 Jan 2009
Comments:8
re: Happy Birthday Sky Sports News
I love watching pundits watching television on a Saturday afternoon - it shouldn't work, but it does...
20 Oct 2008
Comments:4
robert campbell
Beta Blog
(43 posts)
HELLO GREEN AND WOOD. GOOD BYE CAMPBELL AND LACE...
We're now six months old. And for all sorts of reasons Garry and Robert have decided to do something...
16 Nov 2009
Comments:4
AND THE WINNERS ARE....
We're delighted to announce that Nat and Lol scooped the Beta Blog Bonanza with nearly half of your...
05 Nov 2009
Comments:5
re: VOTE NOW!!! VOTE NOW!!! VOTE NOW!!!
Yes. That was me you saw in the Mount Nelson.... I am everywhere, and no where.
02 Nov 2009
Comments:26
Marketing
Author
Blogs
Recent Posts
Gemma Charles
Gemma Charles' Green Blog
(27 posts)
Marketing's Gemma Charles gives her take on the latest news in ethical marketing, carbon emission reduction efforts and corporate social responsibility
Party Time
(10 posts)
Gemma Charles reports from the Labour Party Conference
DECC in the dock
I see there have been a number of complaints to the Advertising Standards Authority over the government...
26 Oct 2009
Comments:2
Public musings on Tesco's Bogof plan
It’s always interesting to find out what real people think of green marketing initiatives. The London...
21 Oct 2009
Comments:0
A changing climate for the ASA
So the Department of Energy and Climate Change has launched its first ad campaign. Here's my story...
13 Oct 2009
Comments:0
Marketing Direct
Author
Blogs
Recent Posts
Charles Ping
Many a small thing
(7 posts)
Charles Ping on ... data
What would you do without self-regulation?
I've just been reading the annual report of the body, ASBOF that funds both the ASA's regulation...
09 Jul 2009
Comments:0
Which way for Royal Mail?
It would be a brave of the government to force through the generally unpopular part privatisation of...
18 May 2009
Comments:0
Why Michael O'Leary is right (this once)
It's not often that I agree with Michael O'Leary but in a recent Sunday Times article on the...
08 May 2009
Comments:1
CHRIS BARRACLOUGH
Barraclough on marketing and creativity
(40 posts)
Chris Barraclough tackles marketing and creativity on his imaginary blog
Agency traffic departments are when it starts to go wrong
The moment an agency begins to lose it is when it hires its first traffic manager. A traffic department...
09 Nov 2009
Comments:4
Charities are still getting it wrong at Christmas
It's time for Christmas Charity appeals. I had 2 today. One from Children with Leukaemia, the other...
03 Nov 2009
Comments:2
Are you sneering at the Royal Mail and its postal workers?
Everyone's bashing the Royal Mail and CWU. The Royal Mail are being criticised for poor management...
19 Oct 2009
Comments:5
Media Week
Author
Blogs
Recent Posts
Mel Carson
DigiTales Blog - Mel Carson
(223 posts)
Microsoft Advertising's Mel Carson collects stories and insight from the digital media space and brings them back down to earth...
To Bing....? The Big Question!
One of the best bits of feedback I’ve ever had as a Microsoft employee was an email from a US super-affiliate...
19 Nov 2009
Comments:3
Win a £5k Search Audit with Reform Digital
Just fill out this survey if you're a UK Advertiser http://www.reformdigital.com/research for the...
17 Nov 2009
Comments:0
Sunday Paper Pick ‘n’ Mix
I spend around 15 minutes every month down at the recycling bins in Sainsbury’s car park in Richmond...
16 Nov 2009
Comments:1
Promotions & Incentives
Author
Blogs
Recent Posts
Chris Reed
Chris Reed on partnership marketing
(21 posts)
Chris Reed managing director of partnership agency Cocktail Marketing explores the multitude of sins that make up the world of newspaper and magazine promotions.
Who need’s Phil Collins when you can have Zingolo?
The new Cadbury's Dairy Milk partnership with Ghanaian entertainment culture is wonderfully positive...
20 Nov 2009
Comments:2
Tesco’s poor man’s X-factor partnership hits the wrong note
Tesco has tied up with talent search site 1Click2Fame to launch a series of mobile audition pods outside...
11 Nov 2009
Comments:1
Something's in life are sacred.....
The news that Newcastle United’s incompetent owners (the ones that got them relegated) are now auctioning...
04 Nov 2009
Comments:0
Revolution
Author
Blogs
Recent Posts
Caroline McGuckian
The Revolution Media Blog
(33 posts)
LBi's Caroline McGuckian rambles through the world of digital media and expects to be interrupted
Bing: It's still here!
Just a few days ago we were having a discussion in the office about Bing and its seemingly terminal beta...
13 Nov 2009
Comments:0
Amazon opens up affiliate marketing on Twitter
So it may only seem like five minutes ago but all the way back in July I commented on Amazon's policy...
06 Nov 2009
Comments:1
re: Surfing the Google Wave
Hi Shubho - I think you need to have invites... Otherwise you just have to rely on knowing people already...
23 Oct 2009
Comments:3
Chris Hassell
The Angry Beard
(16 posts)
Chris Hassell, Creative Director at Ralph, has a beard. And he's angry far too much of the time. For health reasons he may occasionally not be angry.
Real People
I often wonder how many 'virals' have been viewed by real people. I'm not talking about those...
02 Nov 2009
Comments:0
Who needs Ad Agencies
After spending a couple of days digesting this news I'm still not entirely sure what I think about...
29 Oct 2009
Comments:0
Ok, I'll eat my face (on face)
As I've previously mentioned I'm not a big fan of face-on-face. This is perhaps just me, I don't...
28 Oct 2009
Comments:0
Sam Conniff
Live moves pretty fast
(3 posts)
Sam Conniff blogs in the spirit of these immortal words from Ferris ...
Life is for sharing...
T-Mobiles new advertising asks 'ordinary youngsters' what they’d do with ‘Unlimited Free Texts...
01 Oct 2009
Comments:0
Morgan Stanley letter head with your fish and chips?
I know most of what’s written is destined to become fish and chip wrapper (unless you write a blog that...
12 Aug 2009
Comments:1
This Digital Expert is an (Oxy)Moron!
“The Internet? Bollocks! That’ll never take off!” to paraphrase Rupert Murdoch, in one of the least accurate...
18 Jul 2009
Comments:2