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WHATEVER YOU DO, DON'T MENTION THE NAME

by Dave Trott, 22 November 2009, 23:28
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As agencies do we need to practice what we preach in social media?

by Dirk Singer, 22 November 2009, 14:11
Something that's been discussed at length in the past , is the whole issue of agencies practicing what they preach in terms of social media. So...it's easy to rock up and recycle some stats and facts about consumers taking control, being part...
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Media Square shareholders’ meeting still not called

by BOB WILLOTT, 22 November 2009, 12:21
Nothing but a deafening silence has emerged from the group of agitating shareholders that were seeking to overthrow Media Square chairman Roger Parry since their request for a general meeting was rejected by the company on 11 November on the grounds that...
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Battle of Big Thinking

by Gordon Macmillan, 20 November 2009, 16:36
Great line-up for next week's fourth APG Battle of Big Thinking with more than 20 of the biggest thinkers the business. One of the nice things about it is that it has a speedy format that progresses through out the day: three speakers per round, each...
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So, farewell then...

by Felix Velarde, 20 November 2009, 15:24
So, the time has come. Or rather, the untimely end has come. Revolution is taken off the stands, its feature article spiked. It is, in my opinion, a huge shame. I've been involved in the magazine in one way or another – reader, writer, interviewee...
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Eprivacy Directive: van Rompuy should reconsider.

by Rob Taylor, 20 November 2009, 14:35
Although his direct powers are limited, and the ink still wet on his papers, the new EU president Herman van Rompuy should consider using his influence to create a consensus for reviewing the recent passing of the EU’s eprivacy directive. Part of the...
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Who need’s Phil Collins when you can have Zingolo?

by Chris Reed, 20 November 2009, 14:22
The new Cadbury's Dairy Milk partnership with Ghanaian entertainment culture is wonderfully positive and full of life as well as a glass and half full of milk! Zingolo is the first single released from “Glass and Half Full” records, Cadbury’s own...
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Call Britannia, an interesting new initiative

by Neville Upton, 20 November 2009, 13:53
I was interested to read that SimplySwitch founder Karen Darby has launched ‘Call Britannia,’ a call centre business aiming to create 10,000 jobs for the unemployed. It is hard to escape the media coverage surrounding the rise of unemployment amongst...
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Best resources in Social Media? A personal plotted history...

by Richard Monk, 20 November 2009, 13:06
Television and newspaper reports make ‘S ocial Media ‘ and ‘ Social Networking ‘ buzz words sound like something that’s arrived on the scene in the past couple of years – but at least the basics pre-date the existence of the internet itself. Early BBS...
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eModeration's Social Media Round-up #14

by Tia Fisher, 20 November 2009, 11:19
Welcome to eModeration's weekly round-up of all that is intriguing, alarming or odd in the world of social media, compiled by Kate Williams (@emodkate). This week: President Obama's thumbs; Twillionaires; and 'intextication'. Next week...
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Most discussed

French EDF hijacks British flag and uses Ecotricity’s idea for Green Britain Day

It’s one thing for a French energy company to hijack the Union Jack for greenwash purposes but to take the ad campaign (or something very much like it) of a genuine green electricity company, Ecotricity, has really inflamed green minded consumers. EDF...
 

The Politics of Losing

A few years ago, the LibDems asked some people from the media to a meeting to discuss how we could help them do better in an election. I listened to everything everyone said, but it just seemed more of the same. They wanted some quite nice posters and...
 

The truth about awards

When I was a junior copywriter at BMP I used to get furious at the D&AD Awards. Usually because the work that won didn’t live up to D&AD’s original maxim: STIMULATION NOT CONGRATULATION. The jury always got it wrong. I thought they were bent,...
 

Why would you follow a Celebrity on Twitter

Good blog post on the Guardian today, on social media (Bobbie Johnson "I've had it with social media") and the incessant chatter it creates. One elements of that, particularly with Twitter, is celebrities. Who follows these people and why...
 

Please can you refute this argument.

I have suddenly conceived the insane notion that brands are good for the environment. Can this possibly be true? It is now common to ask why property prices in Britain are so high. Another way of phrasing the question might be to ask why - at least from...
 

I am a PC

At first when I heard about the Microsoft "I am a PC" ads, my first instinct was that the world's biggest computer company should not feel the need to respond to Apple's "I'm a Mac and I'm a PC" ads which had aired...
 

Who make better planners? Planners or creatives?

This was the debate at the IPA on Monday evening. David Golding vs Dave Trott. And, my sweet Lord, was it good! Quite possibly among the best single hours I have spent at an event in my working life. I also however have a slightly odd take on this argument...
 

WE'RE CLOSING.

We've had a fab five months. We've got a great bunch of people working here, and a client list that we're very proud of.... Thomas Cook. Jackpotjoy. The Outdoor Advertising Association. BUPA. Ealing Studios. A major charity who we have to...
 

If you heard a friend had landed a job at the Playboy mansion, your first question probably wouldn’t be “What’s the pension plan like?”

Or how advertising people could have a much better life on far less money. I am old enough to remember a time in London when friends would spend the odd evening trying to work out what our contemporaries were earning. Back then, someone’s salary...
 

Advertising doesn't work like we think it does

A couple of years back, I noticed a lot of stories in the paper about a split in the Church of England. Apparently, the C of E had run a campaign that had caused a controversy amongst bishops. I was quite surprised the C of E had such a high profile....

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